Green's St. Louis directory :
Xviii Preface.
View original image: Page  Xviii

not believe that a business man ought to patronize every boot that
is thrust at him; but in a populous city like St. Louis, a Directory
is an article of such absolute indispensability, that no man doing
even a moderate business, ought to be without one. The greater
the number that is taken, the cheaper they can be afforded, and
two thousand copies could be afforded at little more than one-half
each, that each of one thousand copies could be afforded. But as
I do not suppose that more than one half who ought, will patronize
this work, 1 have regulated the number of my edition accordingly,
and been under the necessity of increasing the price to such an ex-
tent as to render it a barely living business to me, provided I dis-
pose of them all. The present Directory contains about fifty per
cent, more names than the last—yet I have not added fifty per
cent, to the price of this.

I have made provision on the present occasion, however, after
all shall have be en supplied, to stump and bluff off all the leeches,
vampires, and other blood-suckers and sponges in the city, who are
wont to withhold their patronage on account of the trivial expense,
by compelling a refusal on their part, I know so many of these,
who are as much in the habit of referring to Directories as the ac-
tual patrons themselves, that I have the best of reason for believing
that they all do it. I know of an opulenthouse which occasionally
would send to the distance of a block, to borrow a copy from a
mechanic, when ihey could have borrowed one immediately over
head, or on either side adjoining. I know another which is in the
habit of itinerating, in person or by proxy, to the distance of sev-
eral blocks, to places where they are but little, if at all known,
for the purpose of reference. Others, still less fastidious, are wont
to resort to the nearest coffee-house or barber shop, for the same
purpose. Others, again, of still stronger stomach, experience no
difficulty in going boldly into the next door, and demanding the
use of a Directory as a matter of right. Numerous other equally
flagrant cases might be cited.

Now, all this is a gross fraud perpetrated upon the publisher, and
a mean and contemptible one upon the patron. After having by
their own niggardliness raised the price upon the patron, they vir-
tually appropriate his property itself, to their own use. By such
means the publisher is deprived of a just reward for his labors, and
a remuneration for his actual expenses. Such practice is immensely
more disreputable than procuring money under false pretenses—no
more honorable than veritable pigeon-dropping.

But still, it will not do to leave the names of such live-lumber
out of a Directory. Every such, in the course of the year,